1967 BG-68 The Who The Loading Zone Fillmore Auditorium Poster CGC 7.0

closed on Thursday, September 11, 2025

Final Auction Price
*Final prices include buyers premium
$300.00
Starting bid: $10.00

The late great Bonnie MacLean designed this beautiful poster featuring The Who at the Fillmore in 1967. It is without a doubt one of the most requested issues of the Bill Graham numbered series. This is one of those pieces everyone wants but very few have.

 

The elusive nature of this poster makes perfect sense, especially when one considers there were NO REPRINTS of this issue produced until after 2010. Therefore, only the original, 1967 Pre-Concert First Printings like this one have survived all these years.

 

Clearly one of the Fillmore set-breakers, this lot is sure to attract serious collectors looking to fill that gap in their original printing collections.


--CRITICAL DETAILS--
--TITLE: BG-68 Poster
--GRADE: CGC 7.0
--PERFORMERS: The Who, Loading Zone
--VENUE: Fillmore Auditorium
--CITY: San Francisco
--DATE: 06/16/67
--SIZE: 14 x 22"
--PRINTING: OP-1; Original Pre-Concert First Printing Poster

 

A 20% Buyers Premium will be added to the final hammer price of this lot. 
High resolution HD photos available on request. 
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